In a previous article, I established that, despite its market domination, Amazon makes little or no profits because the pursuit of low prices has led to very low margins. I asked is there a David out there that can exploit this Goliath‘s weaknesses and what we would lose if we didn‘t have Amazon? Straightaway we… Continue reading Amazon: Future Tense
Service is the battlefield for today’s shopkeepers. Customers now expect all us shopkeepers to be Bates to their Lord Grantham. New research by Market Force, reported by the Yorkshire Post, shows how poor service affects shop sales. 9 out of 10 will leave a shop without buying if they don’t like the service. There’s good… Continue reading Service Is Today’s Battlefield
Does ‘www’ stand for World Wild West? Recent events suggest it might. My own experience is that the internet is not as free as we think. Twitter gained a fabulous amount of publicity because someone used it to post alleged details of some superinjunctions and then the coverage went into the stratosphere when a no… Continue reading Was It Something I Said?
I’ll be rooting for the graffiti artist Banksy to win an Oscar tomorrow for his documentary Exit Through The Gift Shop. I find his work on outdoor walls inspiring. Don’t worry, I haven’t bought a hooded jacket and a spray can of paint. The streets of Winchester are safe, from me at least. It’s more… Continue reading Writing On The Wall- How Banksy inspires Your Life Your Style
You have direct control over some simple factors that have a massive effect on your website’s search engine rankings.