Let The Great Poets Inspire You

This article also appeared on the Southern Daily Echo website and on

With Valentines Day approaching, I’ve been busy updating the Romantic Quotes page of our website I introduced it to help inspire customers looking for words to go with their gifts.

I know lots of us find it difficult to put our feelings into […]

By |January 29th, 2011|Marketing, PR, Retailing|0 Comments

Handle with Care

Don't sabotage one of your best sales tools
By |November 24th, 2010|Marketing, PR|0 Comments

Always get someone to check your copy.

It’s very easy to say something you didn’t mean.   The designer Aubrey Kurlansky spotted this notice on a door in an office block: “Toilet out of order, please use floor below”. Moral: Always get someone to check your copy.

By |November 22nd, 2010|Marketing, PR|0 Comments

My Back Pages: Don Draper, Koran Burning & My Bottom

This is an entry that appeared a few weeks ago in my Southern Daily Echo blog:

Don Draper would never approve of burning copies of the Koran. You can tell that from the way, in the first episode of the new series of Mad Men, he gave short shrift to Peggy for mounting a […]

By |October 31st, 2010|Marketing, PR|0 Comments

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