I’ve never worked in a business large enough to separate marketing and communications. Even at the largest organisation where I was an employee, I was responsible for both. So what is the difference? As the head of the department, I concentrated on the marketing while carrying out some of the communications. So I was the… Continue reading Marketing vs Comms
How is it that Ed Balls survives week after week on Strictly Come Dancing when he is clearly the worst dancer? I don’t mean he’s the worst dancer ever on the show- step forward Scott Mills, John Sergeant, Ann Widdecombe and quite a few others. In fact, he can keep time and some of his… Continue reading The Link Between Ed Balls in Strictly & Chichester’s This House
James Bond 007 ordered his first martini back in 1953 in the novel Casino Royale. So, was it the traditional gin martini or a more modern vodka version?
I was going to write about the rights and wrongs of Waitrose giving away cups of coffee but then I read about one of their free coffees poisoning a customer. It wasn’t the fact that cleaning fluid made its way into the cup, it was how Waitrose dealt with it. As a company, how you… Continue reading Just Because It’s Free Doesn’t Mean It’s Worthless
Harriet Harman’s response or rather lack thereof to the Daily Mail’s stories about her connection to a paedophile organisation shows exactly what not to do when faced with a PR disaster. It is of course tempting to ignore adverse publicity or a complaint and hope it goes away. This can work. If there isn’t really… Continue reading No Comment Says It All