Amazon have announced their latest financial results and we‘ve decided to close our Winchester store and concentrate on our online shop. The two are not connected but it’s easy to see from the figures why some people point the finger at Amazon for the success of online retailing and the closure of shops. In 2012… Continue reading How Do We Solve A Problem Like Amazon?
Lots of organisations get involved with social media because they think they ought to but then do it badly and are disappointed at the result. Part of the problem seems to me to be that social media are ‘free’ and therefore of low value in the eyes of people who are used to spending money… Continue reading Why Social Media May Be A Bad Idea For Your Business
A minor disaster hit the shop this week. I’m not talking about the weather decimating sales or our selling out of faux fur hats and Steiff mini bears. No, much worse, our CD player, after many years’ hammering, finally threw in the towel. It probably couldn’t face playing Bert Kaempfert’s Tijuana Christmas for the zillioneth… Continue reading A Christmas Carol
The only blogger I follow religiously is Seth Godin, guru of entrepreneurs and users of new media. Today he talked about the Acute Heptagram of Impact. The seven elements that lead to success or failure, says Seth, are Strategy, Tactics, Execution, Reputation, Persistence, Desire and Fear. The importance of Strategy and Tactics we can all… Continue reading The Seven Elements of a Successful Plan
I wasn’t surprised to read that Which? has concluded ‘free’ banking costs a fortune. The fact is, nothing in the commercial world is really free. If you buy one and get one ‘free’, it may be true that you pay the same if you only purchase one but the price allows for you buying two.… Continue reading Free Isn’t Cheap