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Best Time to Post on Social Media

Hootsuite is an excellent service for any business wanting to manage all their social media activities in one place. They also offer a blog is full of useful information. Recently it looked into the best time to post on social media and came to these conclusions.

Facebook remains the most frequently viewed social media. Its move […]

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By |August 23rd, 2018|Social media|0 Comments

Lloyd Webber versus Sondheim

1971. Two musicals premiered on Broadway.  They were both early successes from composers who have since made a huge impact on theatre. Coincidentally both have been revived this year for London audiences.

Jesus Christ Superstar, although written after Joseph And The Amazing Technicolor Dreamcoat, was the first stage hit for Andrew Lloyd Webber. You don’t need […]

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By |September 28th, 2017|Theatre|0 Comments

Why the Back Page Is Page 2

If you think your brochure or flyer will never be displayed back to front or left lying on a table on its front, then ignore this article and continue living in your fantasy world.

In the real world both of the above do happen. Ignoring the selling power of your back page is a sign to […]

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By |September 19th, 2017|Arts Marketing, Brochure Design, Marketing|0 Comments

A Step-By-Step Guide To Producing A Season Brochure

This is how I went about producing a theatre brochure.

With the season brochure providing up to 70% of the audience for some shows at Theatre Royal Winchester, making it as effective as possible at selling products is vital. This is how I produced the last brochure during my spell as their marketing consultant.

The first thing […]

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By |August 23rd, 2017|Arts Marketing, Brochure Design|0 Comments

Review: Yerma at Young Vic

Yerma at Young Vic is theatre at its best: Simon Stone's brilliant production serves the acting performance of a lifetime from Billie Piper.
By |July 25th, 2017|Review, Theatre|0 Comments

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