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About Paul Lewis

After a short stint as a journalist, I have spent most of my working life in marketing and retailing. I love theatre and have been lucky enough to work in theatre marketing for many years. I provide small businesses and arts organisations with holistic marketing at an economic price through my company Seven Experience Ltd

An American in Paris at the Dominion Theatre London

Bob Crowley’s set design and Christopher Wheeldon’s choreography are a treat for the eye in An American in Paris at the Dominion Theatre London but the story fails to engage the heart.
By |July 21st, 2017|Review, Theatre|0 Comments

Review: Not Touched By Touch

Touch is said to be a sex comedy from the creators of Fleabag except there’s not much sex, it’s not that funny and it’s no Fleabag.
By |July 17th, 2017|Review, Theatre|0 Comments

7 Basic Lessons I’ve Learned About Marketing A Mid-Scale Theatre

I’ve just completed my marketing contract with Theatre Royal Winchester. This is what I’ve learned about marketing a mid-scale theatre.

Previously I have marketed a large scale theatre which is like piloting an ocean liner. The first thing I discovered was that a mid-scale venue is like a dinghy. You’re constantly tossed from wave to wave.

The […]

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By |July 10th, 2017|Arts Marketing, Marketing|1 Comment

Common at The National Theatre

Is Common a 'dud' as many critics said? I found it an exciting love story told in glorious language with some great acting
By |June 23rd, 2017|Review, Theatre|0 Comments

On The Town: It’s A Helluva Show

On The Town is a helluva show. It’s a joyous, colourful celebration of life that never flags. Director and choreographer Drew McOnie has lived up to Jerome Robbins’ original concept with some exuberant, dynamic dance sequences.
By |June 3rd, 2017|Review, Theatre|0 Comments

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